The AuSum Process
So…you want to work with Ausum? Here’s how.
1
Book a Fit Call
Let's find out if we're a good fit
A FREE focused 15–30 minute alignment conversation to determine if we’re the right strategic partner for your next stage of growth. Clear. Efficient. No pressure — just clarity.
2
Brand Focus
Two Hours. Full Clarity.
In a two-hour call, we’ll uncover what your business actually needs and deliver a detailed Brand Focus outlining your path forward with aligned AuSum Package Options.
3
Move forward
Custom AuSum Packages
We will recommend one of our Custom AuSum Packages built around your goals — executed with clarity and aligned to the path we’ve defined together in your Brand Focus.
Spark
A Great STarting Point Package
Strategic foundation for established retailers ready to modernize.
Spark delivers structured messaging, full copywriting, defined buyer pathways, and integrated lead capture — built around clear conversion goals without unnecessary complexity.
Starting at $10,000/Project
Estimated Timeline: 2–3 weeks after Brand Focus
Client Commitment Needed: 1 focused day after Brand Focus for feedback, approvals, and requested content/access.
Best For:
Retailers modernizing outdated digital presence.
Not For:
DIY energy or cosmetic refresh requests.
Ignite
Our most popular package
Growth-focused structure with ecommerce components.
Ignite aligns strategy, messaging, and execution with seasonal demand and high-ticket sales psychology. Includes copywriting, ecommerce integration where needed, and defined conversion pathways.
Starting at $17,000/Project
Estimated Timeline: 3–5 weeks after Brand Focus
Client Commitment Needed: 1–2 focused days after Brand Focus for feedback, approvals, content gathering, and strategic collaboration.
Best For:
Established retailers needing stronger digital structure and sales alignment.
Not For:
Businesses not ready to clarify positioning first.
blaze
REady to seriously level up package
Full authority ecosystem for market leaders.
Blaze delivers advanced positioning, ecommerce architecture, showroom-to-digital alignment, automation systems, and multi-layer conversion strategy — built to support long-term authority.
Starting at $25,000/Project
Estimated Timeline: 5–8 weeks after Brand Focus
Client Commitment Needed: 2–3 focused days after Brand Focus for strategy collaboration, approvals, content gathering, and decision-making throughout the project.
Best For:
Retailers and manufacturers building national or multi-location authority.
Not For:
Short-term marketing fixes.
Not every engagement ends at launch
For some businesses, the build is the beginning — not the finish line.
When ongoing alignment, seasonal strategy, and strategic leadership matter beyond the website, Strategic Access is how we stay embedded.
Strategic Access
AuSum circle
Selective Monthly Partnership
Ongoing strategic leadership, seasonal planning, messaging refinement, and digital oversight — built for established businesses who want consistent alignment, not reactive marketing.
Starting at $3,200/month
Client Commitment Needed:
- One monthly strategy meeting (30–45 minutes)
- Active participation in monthly marketing through communication about showroom activity, promotions, events, customer feedback, and business updates
- Timely feedback on delivery items to maintain workflow momentum
Best For:
Established retailer leaders who want ongoing strategic creative support, consistent execution, and a long-term growth partner.
Not For:
Businesses looking for sporadic one-off requests or inconsistent collaboration.
vip day
One concentrated session.
A VIP Day is a concentrated strategy and execution session built for established operators who need clarity and movement — fast. No drawn out timelimes, you have deliverables by the end of the day.
Starting at $2,200
Estimated Timeline: Scheduled in advance with deliverables completed by the end of the day
Client Commitment Needed:
- One pre-planning strategy session before VIP Day (15-30 minutes)
- Clear priorities and requested assets submitted before the scheduled day
- Active communication and quick feedback during the delivery window
Best For:
Established retailers needing focused momentum, fast execution, or a large batch of strategic creative work completed efficiently.
Not For:
Businesses looking for ongoing monthly support, undefined open-ended requests, or long-term rebuilds requiring phased execution.
Ready to Build Something AuSum?
If you’re an established outdoor play retailer or manufacturer ready to align positioning, revenue, and long-term authority — let’s talk.