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# ausumcreative.com

Outdoor fun is your business. Making it AuSum is Ours!

## Sitemaps

- [XML Sitemap](https://ausumcreative.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [How To Make QR Codes Work For You](https://ausumcreative.com/what-are-qr-codes-and-hot-to-make-them-work-for-you/) - By definition QR-code stands for Quick Response code. They are similar to bar codes that are used by retailers to identify a product. The difference between a bar code and a QR-code is that QR-codes are 2 dimensional and can hold thousands of characters of information, where a bar code is linear, one-dimensional and can
- [What is the Difference Between Remarketing and Retargeting?](https://ausumcreative.com/what-is-the-difference-between-remarketing-and-retargeting/) - What is the Difference Between Remarketing and Retargeting? These two types of digital marketing have several things in common which can make it confusing when deciding which route to take. Each tactic is meant to re-engage a customer or prospect that has interacted in some way with your business. The difference is how that re-engagement
- [Is Offline Marketing A Thing Of The Past?](https://ausumcreative.com/is-offline-marketing-a-thing-of-the-past/) - Online marketing, emails, social media, banner ads – it’s where its at, right? Well… the numbers are telling a different story. Yes, it is important to have an online presence but should you put all of your eggs in just that basket? The answer is NO. Offline marketing is far more effective than people realize.
- [#Hashtags](https://ausumcreative.com/hashtags/) - #WHATAREHASHTAGS? ​Hashtags are those words or phrases preceded by a hashtag sign (#, aka number sign or pound sign) used on social media sites like Twitter, Instagram and Facebook to help identify your messages on a specific topic. ​WHY SHOULD YOU CONSIDER USING HASHTAGS IN YOUR SOCIAL MEDIA POSTS? ​Think of a hashtag as a
- [Stay Relevent In The "Off-Season"](https://ausumcreative.com/stay-relevent-in-the-off-season/) - Ahh… business has slowed a bit. What to do now? As tempting as it is to go on vacation, take a much needed break or just disappear from the market for a bit, we don’t recommend that. Continuing to engage with your customers all year long helps with brand loyalty and reminds them to plan
- [How To Organically Grow Your Email List](https://ausumcreative.com/how-to-organically-grow-your-email-list/) - Email marketing is a great way to promote your business and help drive sales. It is important that you are actively adding new emails to your list and removing those emails that are no longer interacting with your email content. You want any new emails you add to be contacts interested in your products. The
- [Facebook Has Changed....Again!](https://ausumcreative.com/facebook-has-changed-again/) - So… Facebook has CHANGED again! Whatever their motivations (going public…) we MUST adapt and quickly! Here are the TOP 5 things that you need to know: 1. If you haven’t yet… select your “Cover” image. If you are a small business, choose something that will relate to your community, how they know you… this is
- [Is Your Email List Clean?](https://ausumcreative.com/is-your-email-list-clean/) - It is very important to pay attention to your email marketing list. Just like you nurture a prospective lead, you need to nurture and maintain your email list. With your busy schedule, this may seem like another mundane task to add to it, but a little time and attention can go a long way in
- [5 Reasons You Should NOT Buy An Email List](https://ausumcreative.com/5-reasons-you-should-not-buy-an-email-list/) - We know how enticing it can be when someone offers you the perfect email list at an amazing price. It may seem too good to be true...that is because it is. We do not recommend purchasing an email list EVER. Here are 5 GOOD reasons to save your money and not buy a list. 1.
- [Turn A Bad Online Review Into A Positive](https://ausumcreative.com/turn-a-bad-online-review-into-a-positive/) - It is always disappointing to receive a bad review, and it can easily put you on the defense. Before you respond, take a step back and think about how you as a retailer can take this opportunity to make a wrong right and give your brand a positive voice. There are a few things that
- [Should You Consider How You Are Marketing to Millennials?](https://ausumcreative.com/should-you-consider-how-you-are-marketing-to-millennials/) - The answer is YES! Millennials, also known as Gen Y, were born anywhere from the 1980’s to the early 2000’s and they are the largest population group as of 2019! PLUS this group is GROWING! Meanwhile the second largest group, Baby Boomers, is declining. Not only are millennials the largest population group, they are the
- [Geofencing vs Geotargeting: What is the Difference](https://ausumcreative.com/geofencing-vs-geotargeting-what-is-the-difference/) - Geofencing and geotargeting are both techniques used in location-based marketing, but they are used for different purposes. Geofencing is a location-based service in which an app or other software uses GPS, RFID, Wi-Fi or cellular data or other technology to create a virtual boundary around a specific location. When a device enters or leaves the
- [How Important are Online Reviews?](https://ausumcreative.com/how-important-are-online-reviews/) - We all know the answer to this question because WE READ REVIEWS… Right?!? AND we make purchase decisions based on those reviews. 90% of consumers read online reviews before visiting a business or making a purchase and 88% of consumers trust those reviews. Positive reviews can have a HUGE impact on the success of your
- [How Often Should You Email: What is the Magic Number?](https://ausumcreative.com/how-often-should-you-email-customers-what-is-the-magic-number/) - It's generally a good idea to strike a balance between emailing your customers often enough to keep them informed and engaged, but not so frequently that they feel overwhelmed or annoyed by your messages. The exact frequency will depend on your business and your customers, as well as the type of content you are sending.
- [Boost Your Business with Stand-Out Design Projects](https://ausumcreative.com/boost-your-business-with-stand-out-design-projects/) - Why Design Matters In today's competitive business landscape, it's more important than ever to stand out from the crowd. One of the most effective ways to do this is through visually appealing and attention-grabbing design projects. Whether it's your branding, email and social marketing, or print advertising, having a cohesive and eye-catching design can make
- [Designing Your Way to Success: How Creative Branding Can Boost Your Business](https://ausumcreative.com/designing-your-way-to-success-how-creative-branding-can-boost-your-business/) - The Power of Creative Branding When it comes to standing out in today's competitive market, creative branding is key. Your brand is more than just a logo or a tagline; it's the essence of your business and what sets you apart from the rest. A strong brand identity not only attracts customers but also builds

## Pages

- [AuSum Home Page](https://ausumcreative.com/) - Stop playing small. Your Business is Outdoor Play.Ours is making it AuSum. Are we a good fit? You don't need another agency You need a partner who understands how your industry actually runs. Seasonal Pressures Spring hits fast. Demand spikes. And everything feels urgent at once. Your marketing should anticipate the rush — not react to
- [Brand Focus - Exclusive Offer](https://ausumcreative.com/brand-focus-exclusive-offer/) - Now that we know we’re a good fit… Let's book your Brand FOcus! In a two-hour call, we’ll uncover what your business actually needs and deliver a detailed Brand Focus outlining your path forward with aligned AuSum Package Options. 
- [Industry Impact](https://ausumcreative.com/industry-impact/) - This isn't theory. It's Embedded Experience. Real retailers. Real manufacturers. Real structural growth inside the outdoor play industry. Ryval Basketball Hoops Transforming a premium manufacturer into a national brand leader. Read More > Playground World Rebuilding the digital foundation for a growing retailer and dealer network. Read More > ZeroGravity Building a digital presence that
- [Our Process](https://ausumcreative.com/our-process/) - The AuSum Process So…you want to work with Ausum? Here’s how. 1 Book a Fit Call Let's find out if we're a good fit A FREE focused 15–30 minute alignment conversation to determine if we’re the right strategic partner for your next stage of growth. Clear. Efficient. No pressure — just clarity. 2 Brand Focus
- [Fit Call](https://ausumcreative.com/fit-call/) - Let’s find out it we’re a good fit Book Your FREE fit call A focused 15–30 minute conversation to see if we’re the right fit for where you’re headed next.
- [Who We Work With](https://ausumcreative.com/who-we-work-with/) - Built for the outdoor play industry We partner with established outdoor play retailers and growth-focused manufacturers ready to strengthen positioning, align revenue structure, and lead their market with clarity.This isn’t general marketing. It’s embedded industry strategy. Outdoor play retailers For Established Outdoor Play Retailers You’re not selling impulse products.You’re selling premium playsets, trampolines, and basketball systems
- [AuSum VIP Day - PGW Dealer Network](https://ausumcreative.com/ausum-vip-pgw-dealer-network/) - One Concentrated SEssion. Book Your AuSum vip day A VIP Day is a concentrated strategy and execution session built for established operators who need clarity and movement — fast. No drawn out timelimes, you have deliverables by the end of the day.
- [Shop](https://ausumcreative.com/shop/)
- [AuSum VIP Day](https://ausumcreative.com/ausum-vip-day/) - One Concentrated SEssion. Book Your AuSum vip day A VIP Day is a concentrated strategy and execution session built for established operators who need clarity and movement — fast. No drawn out timelimes, you have deliverables by the end of the day.
- [About AuSum](https://ausumcreative.com/about-ausum/) - We Build the Brands Behind Backyard Legends We’ve spent more than a decade embeddedin the outdoor play industry making that happen. It’s Not Louder Marketing or Trend-Based Creative. Just Strategy. It's Not Louder Marketing.Trend-Based Creative. Just STrategy. Because when positioning aligns with reality, growth follows. For more than 15 years, established outdoor play retailers and growth-focused manufacturers
- [Playbook](https://ausumcreative.com/blog-2/) - Your Outdoor Play Playbook Quarterly insight on seasonal timing, high-ticket positioning, and revenue structure. Outdoor play is seasonal. Capacity-driven. Margin-sensitive.We publish intentionally — not constantly — to address what established retailers and growth-focused manufacturers are navigating right now.From spring rush pressure to winter positioning resets, every piece is built around how revenue actually flows in
- [Brand Focus](https://ausumcreative.com/brand-focus/) - Now that we know we’re a good fit… Let's book your Brand FOcus! In a two-hour call, we’ll uncover what your business actually needs and deliver a detailed Brand Focus outlining your path forward with aligned AuSum Package Options. 
- [Fulfillment Policy](https://ausumcreative.com/fulfillment-policy/) - AuSum Creative Fulfillment Policy At AuSum Creative, we are committed to providing exceptional branding and marketing services to help your business thrive. Before booking our Brand Focus service, please carefully review our fulfillment policy: Brand Focus Booking & Cancellation Policy Non-Refundable Booking: Once a Brand Focus session is booked, all payments are final. We do not offer refunds for

## Static Blocks

- [Does this sound like you?](https://ausumcreative.com/staticblocks/does-this-sound-like-you/) - Does this sound like you? Let’s talk about what AuSum Creative’s strategic marketing approach could look like for your outdoor play business. Book a Free Fit Call
- [Are you Ready? Book a Fit Call](https://ausumcreative.com/staticblocks/are-you-ready-book-a-fit-call/) - Ready to Build Something AuSum? If you’re an established outdoor play retailer or manufacturer ready to align positioning, revenue, and long-term authority — let’s talk. Book a Free Fit Call
- [Treatment album tab (home page)](https://ausumcreative.com/staticblocks/treatment-album-tab-home-page/)
- [Men albums tab (home page)](https://ausumcreative.com/staticblocks/men-albums-tab-home-page/)
- [Women albums tab (home page)](https://ausumcreative.com/staticblocks/women-albums-tab-home-page/)
- [All albums tab (home page)](https://ausumcreative.com/staticblocks/all-albums-tab-home-page/)
- [Treatment album tab](https://ausumcreative.com/staticblocks/treatment-album-tab/)
- [Men albums tab](https://ausumcreative.com/staticblocks/men-albums-tab/)
- [Women albums tab](https://ausumcreative.com/staticblocks/women-albums-tab/)
- [All albums tab](https://ausumcreative.com/staticblocks/all-albums-tab/)
- [Footer - barbershop](https://ausumcreative.com/staticblocks/footer/) - Our Process About AuSum Who We Work With Industry Impact Playbook Our Process About AuSum Who We Work With Industry Impact Playbook
- [Barbershop Popup](https://ausumcreative.com/staticblocks/popup-transparent/) - BACK IN SEASON SPECIAL OFFER Want to be the first to know about our latest news? As a member, you will receive an exclusive sales and the latest trends. [mc4wp_form id="4866"] *The discount is valid until 24.12.2026

## Projects

- [Dulcedinem expectabam ima](https://ausumcreative.com/project/dulcedinem-expectabam-ima/) - [vc_row equal_height=”yes” content_placement=”middle” css=”.vc_custom_1452617013278{margin-bottom: 0px !important;}”][vc_column width=”1/3″][vc_masonry_media_grid element_width=”12″ gap=”15″ grid_id=”vc_gid:1453283075790-6aea2b63-d3f4-3″ include=”371,370,369″][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1449155317998{padding-top: 5px !important;}”] Best works for youPhotography [vc_column_text] Description Propugnent solutiones id potentiale devenietur probabiles ii cognitione re. Si majestatis an sequuturum intelligat at im. Ulla ac de ausi vera vita meum tale. Tamen ullas ferre reddi aucta age vel aptum. Communibus dulcedinem
- [Posuere mi cum habitant](https://ausumcreative.com/project/posuere-mi-cum-habitant/) - [vc_row css=”.vc_custom_1449147183885{margin-bottom: 0px !important;}”][vc_column css=”.vc_custom_1452614520585{margin-bottom: 20px !important;padding-top: 25px !important;}” offset=”vc_col-lg-4 vc_col-md-4″] Best works for youPhotography [vc_column_text]Pro labitur iracundia ad, albucius intellegam. Diam vidit option ut pro, eam ea expetendis voluptatum adversarium. Ducilius conceptam in, hinc vidit et pro, vix detraxit argumentum in. Diam vidit option ut pro, eam ea expetendis voluptatum adversarium. Ducilius conceptam in,
- [Ut litora vestibulum sceleri](https://ausumcreative.com/project/ut-litora-vestibulum-sceleri/) - [vc_row][vc_column][vc_media_grid element_width=”3″ gap=”15″ item=”mediaGrid_FadeInWithIcon” grid_id=”vc_gid:1463580143263-fd0fc266-9d74-2″ include=”374,372,371,370,369,367,368,366″][/vc_column][/vc_row][vc_row css=”.vc_custom_1449147183885{margin-bottom: 0px !important;}”][vc_column css=”.vc_custom_1452616625921{margin-bottom: 20px !important;}”] Best works for youPhotography [vc_row_inner][vc_column_inner width=”1/3″][vc_column_text] Description Propugnent solutiones id potentiale devenietur probabiles ii cognitione re. Si majestatis an sequuturum intelligat at im. Ulla ac de ausi vera vita meum tale. Tamen ullas ferre reddi aucta age vel aptum communibus dulcedinem.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text css=”.vc_custom_1449154130595{margin-bottom:
- [Per condimentum elit nulla](https://ausumcreative.com/project/per-condimentum-elit-nulla/) - [vc_row css=”.vc_custom_1449147183885{margin-bottom: 0px !important;}”][vc_column width=”2/3″][vc_masonry_media_grid element_width=”12″ gap=”15″ grid_id=”vc_gid:1453283106384-378adecf-6639-3″ include=”369,370,367″][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1449146998478{padding-top: 25px !important;}”] Best works for youPhotography [vc_column_text]Pro labitur iracundia ad, albucius intellegam. Diam vidit option ut pro, eam ea expetendis voluptatum adversarium. Sit scelerisque vestibulum rhoncus a lectus venenatis neque ad praesent parturient quis potenti adipiscing blandit a sociis sit vestibulum nunc vulputate vestibulum
- [Interdum a quam senectus](https://ausumcreative.com/project/interdum-a-quam-senectus/) - [vc_row][vc_column][vc_media_grid element_width=”3″ gap=”15″ item=”mediaGrid_FadeInWithIcon” grid_id=”vc_gid:1463580143263-fd0fc266-9d74-2″ include=”374,372,371,370,369,367,368,366″][/vc_column][/vc_row][vc_row css=”.vc_custom_1449147183885{margin-bottom: 0px !important;}”][vc_column css=”.vc_custom_1452616625921{margin-bottom: 20px !important;}”] Best works for youPhotography [vc_row_inner][vc_column_inner width=”1/3″][vc_column_text] Description Propugnent solutiones id potentiale devenietur probabiles ii cognitione re. Si majestatis an sequuturum intelligat at im. Ulla ac de ausi vera vita meum tale. Tamen ullas ferre reddi aucta age vel aptum communibus dulcedinem.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″][vc_column_text css=”.vc_custom_1449154130595{margin-bottom:
- [Lacus est neque potenti](https://ausumcreative.com/project/lacus-est-neque-potenti/) - [vc_row css=”.vc_custom_1449147183885{margin-bottom: 0px !important;}”][vc_column width=”2/3″][vc_masonry_media_grid element_width=”12″ gap=”15″ grid_id=”vc_gid:1453283228961-5c0fb216-a2c7-3″ include=”369,370,367″][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1449146998478{padding-top: 25px !important;}”] Best works for youPhotography [vc_column_text]Pro labitur iracundia ad, albucius intellegam. Diam vidit option ut pro, eam ea expetendis voluptatum adversarium. Sit scelerisque vestibulum rhoncus a lectus venenatis neque ad praesent parturient quis potenti adipiscing blandit a sociis sit vestibulum nunc vulputate vestibulum

## Testimonials

- [Jon Simons](https://ausumcreative.com/testimonial/testimonial-02/) - Autumn and Sumer have an understanding that is true benefit to work with as a small business owner.
- [Kids Gotta Play](https://ausumcreative.com/testimonial/103/) - Autumn and Sumer are great to work with! They make it easy to get our marketing done right!
- [American Billiards](https://ausumcreative.com/testimonial/testimonial-03/) - AuSum Creative provides quick turn around times for our projects with little changes. They know our target market and deliver every time!
- [Backyard Factory](https://ausumcreative.com/testimonial/testimonial-04/) - No design project to big or small! Autumn and Sumer take the time to understand our marketing needs and then quickly deliver!
- [Invisible Fence Pittsburgh](https://ausumcreative.com/testimonial/invisible-fence-pittburgh/) - The best! We are so happy with the work Autumn and Sumer do for us. Timelines are always met and no idea is too crazy for them! Highly recommended!
- [Sarah Moening](https://ausumcreative.com/testimonial/sarah-moening/) - This company is very responsive to all sizes of projects. We have used them to create logos, banners, and graphic designs for leadership manuals. I always appreciate working directly with the owners.
- [Kyle Behringer](https://ausumcreative.com/testimonial/kyle-behringer/) - Couldn't ask for better service and quality projects - timely too!
- [Tara Miller](https://ausumcreative.com/testimonial/tara-miller/) - We've been working with AuSum for several years now and no matter what we come to the table with, they deliver. They have a gift of bringing our words (often scattered), to an advertising journey for our customers. We also put them in time crunch situation where they equally, delivery above our expectations. Thank you
- [Lisa LaGrou](https://ausumcreative.com/testimonial/lisa-lagrou/) - I LOVE working with AuSum Creative. Turnaround is quick, and the quality is fantastic!
- [Joan Barber](https://ausumcreative.com/testimonial/joan-barber/) - Id malesuada consectetur eu libero parturient fermentum tempor sem hac scelerisque sem iaculis suspendisse parturient aptent erat parturient id volutpat. A condimentum justo turpis penatibus tristique dolor blandit dictumst feugiat vel arcu ridiculus posuere ad vestibulum vulputate erat at viverra. Mi tempus eu fusce parturient mi per suspendisse a dictumst placerat ligula parturient tincidunt consectetur
- [Kellie Swanson](https://ausumcreative.com/testimonial/test-2/) - Id malesuada consectetur eu libero parturient fermentum tempor sem hac scelerisque sem iaculis suspendisse parturient aptent erat parturient id volutpat. A condimentum justo turpis penatibus tristique dolor blandit dictumst feugiat vel arcu ridiculus posuere ad vestibulum vulputate erat at viverra. Mi tempus eu fusce parturient mi per suspendisse a dictumst placerat ligula parturient tincidunt consectetur
- [Charles Benson](https://ausumcreative.com/testimonial/test/) - Id malesuada consectetur eu libero parturient fermentum tempor sem hac scelerisque sem iaculis suspendisse parturient aptent erat parturient id volutpat. A condimentum justo turpis penatibus tristique dolor blandit dictumst feugiat vel arcu ridiculus posuere ad vestibulum vulputate erat at viverra. Mi tempus eu fusce parturient mi per suspendisse a dictumst placerat ligula parturient tincidunt consectetur

## Categories

- [Blog](https://ausumcreative.com/category/blog/) - Your blog category
- [Branding](https://ausumcreative.com/category/branding/)
- [Design](https://ausumcreative.com/category/design/)
- [Marketing](https://ausumcreative.com/category/marketing/)

## Portfolio categories

- [Branding](https://ausumcreative.com/portfolio-category/branding/)
- [Design](https://ausumcreative.com/portfolio-category/design/)
- [Photography](https://ausumcreative.com/portfolio-category/photography/)
- [Print](https://ausumcreative.com/portfolio-category/print/)
- [Web-Design](https://ausumcreative.com/portfolio-category/web-design/)
- [Video](https://ausumcreative.com/portfolio-category/video/)